Rip Ragged

Hey. I was just playing around on the innertubes today and found out that Raw Benderly is still typing. Before typing his most recent post, he apparently smoked a big reefer and listened to some old Cream. And then he wrote what can only be described as delusional crap. Imagine that, huh?

He’s over on TGDaily (motto: Type more, earn more.).

In his latest missive, which you can read here, or possibly here, and again here, he makes several inches of sidebar space holding forth a parallel between Apple and Intel. Apple and Intel, in the next few months must make some major decisions and submit them to Raw Benderle for approval so he can bless their corporate futures.

Yes. The column is that stupid. Here are excerpts that require no rebuttal.

“crossroads” [This term is repeated constantly. It's a cool word if you've been stoned and listening to vintage Clapton.]

“… the new Zune is better than an iPod…”

“Intel is far from the top of its game at the moment.”

He goes on to criticize Intel’s business decisions in crystal clear 3D technicolor hindsight – much of which is historically wrong facts used to generate self-aggrandizing conclusions.

He says all companies that have ever been called monopolies have declined. Like Standard Oil and such. AT&T declined? No. They were physically broken up by the courts into Baby Bells. AT&T took a beating, but seems to have come out alright.

A tribute to the proofeader.

The end of one paragraph “I’m not aware of any company yet making the right choice when facing a similar decision.”

The next paragraph starts, “I should have finished the last sentence with ‘yet’.”

Sure, then it would have read, “I’m not aware of any company yet making the right choice when facing a similar decision yet.”

Yet.

Anyway. The premise of the whole thing is trying to tie nonexistent monopolistic practices to tenures of CEOs and founders and a dash of prediction of the direction of the tech marketplace and mortality and vision and dream.

Having crammed all that into a few column inches, he tries to sound profound.

The great part of the post is, as always with Raw Benderly, the comments. You really should read it for the comments.

“What a load.”

“Hire a proofreader”

“Stop reading Enderle.”

There’s more. It’s interesting that some of the more illiterate screeds are impossible to categorize as pro- or anti-Enderle. They seem to be “I’m me. Fuck you.” Although it’s possible they have something to say.

…

For the first time. Ever. I’m going with a thematic musical ending for the post.

Also, for the first time. Ever. Raw Benderly can be said to have made a positive contribution.